Docs
Popcorn asks AI assistants the questions your buyers ask, grades whether each answer recommends you, and builds a ranked list of fixes. These pages cover running it, configuring it for your brand, reading what it finds, and deploying it.
- Getting started
Run Popcorn locally against the example config, then point it at your own. - Configuration
popcorn.toml, the file that says whose brand Popcorn measures, with which assistants, and how much it may spend. - Prompt sets
The buyer questions Popcorn asks, as TOML files in your config repo, with ids that keep their history. - Reading results
Verdicts, tracks, share of voice, rankings, fix lists and quick wins. - Deploying
Docker, Kubernetes with the Helm chart, or an exe.dev VM. - Upgrading
Popcorn keeps your history across upgrades. - CLI, API and MCP
Every command, JSON route and MCP tool, and how access works.